We built an SEO strategy for the brand and deep-dived into keywords research for all the services which VLCC offers. Within a span of 6 months, we achieved an increase in organic traffic month-on-month from 50K+ to over 100K on their website. We also achieved a significant organic traffic growth on their mobile website from 27K+ to nearly 70K. Geo traffic from metro cities increased substantially in 6 months which contributed to over 40% conversions. From having just 3 keywords in top 3 position, we took the brand to over 90 keywords in top 3 position across multiple locations in just 6 months.