Building Digital and Social Media presence of Sattva Group for all its 22-23 properties across Bangalore, Coimbatore, Hyderabad, Goa and more. Driving a massive 50,000 + Leads across all properties annually, with a yearly increase in booking by 200%+. Our campaign impressions reach up to 2.5Bn+ and 12-25 Mn+ and 45% Engagement.
Challenges:
- Large portfolio of projects with affordable to luxury segment
- Communication & consumer journey creation
- Cross selling as per the ticket size
- Visibility in local set of penetrated market
- Project launches & Amplification
Solutions:
- Upgraded customer journey for affordable to luxury housing.
- Build 300+ LPs for various audience cohorts
- Inventory bifurcation via social channels to increase reach
- Focused more on luxury projects to increase AOV
- Maximized MOM quality of traffic for building BOFU
- Affiliate partnerships for chasing consumer on various mediums