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Building Instax India’s 360 degree e-commerce sales on digital platforms both for their website and third-party marketplaces. BornHi built the new website design and A+ content for Instax India, and robust performance marketing campaigns across Google, Meta and handled overall digital media buying.


  • Dipping website unique traffic
  • Stagnant monthly product sales
  • Expanding exposure to new relevant audience sets
  • Standard communication across product ranges
  • Product launch spikes


  • Optimized self-served platforms for audience expansion
  • Integrated Social & PPC campaigns to increase Top funnel
  • Smart communication with celebrity to influence
  • Diverted competition & category traffic through display
  • Maximized MOM quantity of sales
  • Revamp the website for crisp decision making consumer journey


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